Let us use WhatsApp without the full Inbox add-on

We've been using Zernio for a while, mainly for scheduling LinkedIn and Google Business Profile posts. We've recently built it into our client portal as well, so we can see how posts are performing. It's been a great fit.

The one thing I'd love you to look at is WhatsApp. At the moment it sits inside the Inbox add-on at $50 a month, which is a lot for how we'd use it. Our use is much narrower than a social inbox: we'd like WhatsApp wired into our portal so we can send notifications, either to clients or to our own team.

Paying for the whole Inbox bundle to use one small part of it is hard to justify, especially for something we haven't tried yet. At $600 a year, the likely outcome is we just don't bother, and I'd guess we're not the only ones in that position.

Any of these would make it an easy yes for us:

WhatsApp as its own smaller add-on
A single-channel Inbox tier at a lower price
A one-off unlock with sensible limits

On that last one, I bought Zernio (pre re-name!) on the AppSumo lifetime deal. When you launched the analytics add-on, you offered it as a buy-it-now, keep-it-forever option, and I took you up on it straight away. Something similar for WhatsApp (inbox/ads), capped so people can move onto the monthly plan once they're using it properly, would work really well for us.

Thanks for considering it.